Dynamically improved buying experience
Fudge uses AI to improve the user experience by making ongoing optimzations to your site.
How we do it
Fudge dynamically updates the experience for each customer segment.
A/B tests are continuously run to find the optimal experience.
Average time to set up
Average Revenue Improvement
Average return on investment
Optimization strategies
Fudge uses real-time data, advanced machine learning, dynamic segmentation,
and continuous A/B testing to optimize your site.
Intent Prediction
We can predict whether a user is likely to buy, or if they’re about to leave.Use this insight to turn users into customers before you lose them.
Each user is unique, so their experience should be different.
Fudge automatically collects and analyzes thousands of data points for each customer based on their history, real-time behavior, and intent. This sets the foundation for moving away from one-size-fits-all experiences.
Search & Filter
Deliver highly relevant search results that leverage AI product understanding, user behavior and sales data.
Built in auto-synonyms, spell check, and instant predictions gives you a best-in-class search.Search constantly improves through automated LLM evaluation, AB testing and personalization.
No more manual tuning, or going through zero search results to add synonyms.
Show the search results users are looking for.
Fudge combines semantic search with keyword search to deliver accurate and relevant results. Filters are dynamically created to help users refine their search.
Banners & popups
Run tailored A/B tests on banners and pop-ups for each user, with options for traditional A/B tests and multi-armed bandits built in.
Fudge handles creation, implementation, and monitoring, optimizing performance continuously.
Show users what they never knew they wanted.
Fudge determines the ideal mix of products to promote for each individual user as they search.
Auto-improving Collection Pages
Transform your collection pages into personalized storefronts that adapt to each visitor’s preferences, showcasing the most relevant products for every shopper, every time.
Fudge also automatically suggests AB tests to run. You choose what you want to roll out and our AI implements, runs and monitors the tests.
You can now run 100s of AB tests per month without any engineering effort.
Optimal presentation, organization, and promotion of products.
Fudge creates the ideal Page layouts, carousels, and UI components.
Recommendations & smart widgets
Automatically show customers the products they are most likely to buy using AI-powered recommendations.
Unlike traditional recommendations, Fudge utilizes the latest transformer models to incorporate nuanced user behavior to correctly predict products 32% more often.
Real-time suggestions throughout the user journey.
Fudge predicts the right products at the right time to increase conversions and basket sizes.
Analytics
Track visitor behavior with detailed reports on all optimizations, providing actionable insights into search, recommendations, and collection pages.
Leverage Fudge’s AI-powered segments to better target your marketing efforts.
Real-time data to answer any question.
Fudge surfaces all the data you need to understand how your site is performing—filter by customer segment, search term, and more to dive into the details.
Drive more revenue on autopilot
Schedule a call for a personalized demo showing what you can expect with Fudge.